Customer Development Advisor Marketing & Communications

Posted: 07/11/2021

Customer Development Advisor Marketing & Communications

Sentara Corporate Office

439001102 Marketing

Job Description

Responsible for creating customer and market development strategies in support of the corporation's strategic plan. Facilitates cross-functional teams of executives, managers and employees to support customer and market development strategies. Uses advanced customer relationship management (CRM) technology to analyze customer data to perform market segmentation, predictive modeling, customer scenario planning, and to prioritize business requirements and build customer and business process flows. Provides strategic recommendations for population-level customer acquisition and development in support of the organization's goals to grow volume and market share and fulfill the organization's vision, mission, and strategic imperatives.

Employment Status

Full time

Shifts

First (Days)

Requisition Id

151063BR

Job Posting

 

Sentara is currently hiring an
Customer Development Advisor Marketing and Communication


 
 This is a Full-Time position with day shift hours and great benefits!


Responsible for creating customer and market development strategies in support of the region’s strategic plan. Develops and implements marketing and communications plans to meet and exceed the NE North Carolina region’s growth goals and to fulfill the organization’s vision, mission and strategic imperatives. Also responsible for organizing team member community engagement and physician outreach activities to achieve the marketing and communications objectives. Facilitates leader and team member involvement in plan development and execution.  
 
Job Requirements:
  • Bachelor's Level Degree
  • Strategic Marketing - 6 years
  •  Active Listening, Communication, Coordination, Critical Thinking, Marketing, Monitoring, Service Orientation, Speaking
  • Master's Degree business administration or marketing with three years leadership in strategic marketing or business development, or a minimum of bachelor's degree in business or marketing with six to eight years of experience in strategic marketing planning or business development.

To apply, please go to www.sentaracareers.com and use 151063BR as your Keyword Search
Strategic Marketing Customer Market Development Communications Plans Community Engagement

 

Required Education

Bachelor's Level Degree

Experience

Required: Strategic Marketing - 6 years

Preferred: None, unless noted in the "Other" section below

Licenses and Certifications

None, unless noted in the "Other" section below

Skills

Required: Active Listening, Communication, Coordination, Critical Thinking, Marketing, Monitoring, Service Orientation, Speaking

Preferred: None, unless noted in the "Other" section below

Other

Master's Degree business administration or marketing with three years leadership in strategic marketing or business development, or a minimum of bachelor's degree in business or marketing with six to eight years of experience in strategic marketing planning or business development. Demonstrated expertise in strategic marketing and business development, and a demonstrated proficiency analyzing customer databases and population health data and translating data into effective CRM strategies. Demonstrated ability working with CRM platforms and related technology. Experience in successfully developing and implementing strategic marketing plans, market analysis, financial analysis, budget planning across multiple business units. Experience in high technology marketing and digital marketing is required. Strong written and verbal communications skills are required. Solid knowledge of the healthcare industry is desired. Demonstrated ability to elicit support and enthusiasm from corporate executives, managers, employees, and supporting departments to effectively implement the corporate vision and mission through divisional or business specific units.

City

Norfolk, VA

A special thank you to our partners for their generous support.